The Indian real estate sector is on the rise due to initiatives such as RERA, REIT and increased transparency. According to IBEF (India Brand Equity Foundation), the Indian property sector is expected to contribute 13% to the country’s GDP by 2025. and reach $1 trillion by 2030. The sector also attracts a lot of foreign investment, especially in the commercial sector. All these factors make this industry an attractive one to invest in and participate in.
For those already in the real estate industry, or just getting started, there are many factors to consider in order to get the right foundation for your business. Please select your area of ​​expertise:

The real estate sector is very broad and includes a variety of options including residential real estate, commercial real estate and land investment. Many factors such as expertise, availability, budget, and market preferences must be considered in order to select the right specialization in the first place. Starting all branches at the same time can certainly lead to failures. So, first he recommends starting with one segment and focusing on the next as you get more familiar with the business.

Research and evaluation:

When starting a new business, it is very important to do research in your chosen field in order to have a satisfactory presence in the market. Before you start, you should do a detailed research study on the current market situation. Supply and demand balance, competitor analysis, industry news and more. This will help you be better prepared to launch your business and also help you understand any issues you may be struggling with.

Learn how to market yourself:

Starting a new business is an important aspect, but without the right marketing strategy, it cannot last long. Brand awareness is a very important aspect in self-promotion and the Indian audience knows your company. Today, many professionals are active in the real estate industry. To create a unique niche and build customer loyalty, presenting your portfolio of work to your customers in an engaging way is critical.

Present a property for sale.

For many people, viewing a property is an emotional moment. Most Indians are heavily invested in real estate, so when looking at a property they tend to pay attention to details and imagine what it would be like to stay there. So instead of showing an empty house, it’s best to set it up so that you have a better idea of ​​what life would be like there. Visual representation is a powerful medium that influences the imagination, so it’s a great tool for promoting real estate sales.

Create a website and use social media.

The world is moving more and more into the digital age, and India is experiencing an exponential growth in internet penetration. For this reason, we highly recommend including this medium in planning your company’s communications strategy. Today people start searching for new properties online. This saves you time and effort and allows you to explore and evaluate different options according to your needs, interests and requirements. Therefore, a website with efficient UX design and an online marketing presence can help you reach more customers efficiently.